Thursday, October 22, 2009

People's Design Award


Check it out: People's Design Award

Many products including the Kindle and D.Light are featured.



































I would vote for the Elektric Bike.
Description

"The CMYK ELEKTRIC is a folding electric bicycle for short commutes.

This electric bike has the ability to make people smile and enjoy life while helping in the quest for a greener world.

The aim of the product is to complement public transportation in order to reduce the amount of cars on the streets. Everyone can enjoy the emotion of riding a bike while its reduced size, ease of transportation and storage are convenient benefits for the urban dweller."


The product positioning is really interesting as it seems to fill a need in alternative transportation. I could imagine myself using this product in combination with public transportation and then conveniently storing it in the trunk of the car.


Check it out: People's Design Award. What would you vote for?

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